The Mahitala Branding & Identity
The Mahitala Branding & Identity
The Mahitala Branding & Identity
The Mahitala Branding & Identity
The Mahitala Branding & Identity
The Mahitala Branding & Identity
The Mahitala Branding & Identity
The Mahitala Branding & Identity
The Mahitala Branding & Identity
The Mahitala Branding & Identity

The Mahitala Branding & Identity


Creative
Andreas Junus, Irawandhani Kamarga, Jonathan Ronaldo

Client
Muljo Rahardjo from PT Deltomed Laboratories

Keywords
Corporate, Identity, Wayfinding

Industry
Corporate

Deltomed Laboratories is a master of traditional medicine with more than 40 years of experience in cultivating and nurturing the earth’s herbal sources. The Mahitala serves not only as a working place, but it's a home of their beloved company where corporate culture & ethos is nurtured.

Mahitala in Sanskrit means Earth. The whole building is a true reflection of its owner's deep knowledge and strong believe in nature. True to its adaptive purpose, the layout may seem slightly irregular at first but this serves as a way to create a cooler environment from the tropical sun.

The 1984 develops logo and branding system for the building. The brandmark is inspired by the name Mahitala itself, hence the topographic reference.

Inspired by its assymetrical characteristics, we've chosen Space Mono by Colophon Foundry as a primary typeface. The monotype characteristics of the typeface compliments very well with Andra Matin’s sparse and raw feel on The Mahitala’s design

WORKS BY TAG Animation Apparel & Merchandise Art & Culture Beauty & Skincare Brand Publishing Branding Campaign Community Copywriting Corporate Digital Product/Services Editorial Environment Design Event Graphics Exhibition Food & Beverage Graphic Design Identity Illustration Key Visual Motion Music & Entertainment Packaging Print & Poster Printmaking Sports Stationery Travel Wayfinding Wellness & Health WORKS BY YEAR 2026 2025 2024 2023 2022 2021 2020 2019 2018 2017 2016 2015