Irawandhani Kamarga, Owi Liunic
Southeast Asia Youth Music Camp
Identity, Branding, Event
Music & Entertainment
The South East Asia Youth Music Camp aspires to take center stage as the predominant player in classical music's cultural scene in Indonesia. The project's objective is to infuse classical music with a delightful playfulness that younger generation can better relate to. This is accomplished by incorporating loose and spontaneous shapes, complemented by a blend of classic and modern pastel-pop colors. These elements seamlessly intertwine, visualizing rhythms and harmony hence bringing music to life.
Originally planned to take place in 2020, the event is unfortunately postponed due to COVID situation.